Optimize Your Listing and Rank Higher
Amazon listing optimization is all about maximizing your keyword ranking to help achieve greater conversions. By increasing your customer conversion rate, you can achieve two very important things for your listings and business.
- Optimized listings lead to increased sales and revenue – Even if the number of visitors to your listing remains the same, better content naturally leads to higher conversions and sales.
- Increased sales generate more listing traffic – Amazon actively rewards listings that are most successful at converting customers. The best listings rank higher in customer searches on Amazon and, as a result, are seen by more shoppers and produce even greater sales..
Creating The Best Virtual Shopping Experience
Keyword Research
Relevant keyword are the foundation of every Amazon listing. We start with a thorough analysis to uncover the keywords best suited for your product and category, and then seamlessly integrate those keywords into your listing content.
Copywriting
Starting with keyword research and competitive analysis, copy will be strategically crafted to not only appeal to both the Amazon algorithm and the emotions that drive consumer purchase decisions, but also fit within Amazon guidelines and avoid policy violations.
Photography
High-quality product imagery works in tandem with copy to support the product message and drive greater click-through rates and sales. Amazon shooper can't feel and interact with products, so photos need to work hard to educate buyers and bring products to life.
Storytelling
A+ Content is an option available for brand registered vendors and sellers. These features allow sellers to provide shoppers with more in-depth product infromation, highlight additional photos, and sometimes even add video. In return, seller see higher conversion rates and lower return rates.
Results
Optimized Amazon Listings have increased traffic, higher conversion rates and happy, educated consumers who leave positive reviews. This in turn leads to additional sales and revenue.